Adient, Jaguar Land Rover (JLR) and Dow have worked together to produce seat foam for the luxury car manufacturer's vehicles ...
Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...
The 102-year-old company has recently announced a major rebranding, possibly its biggest ever, as it tries to reinvent itself ...
Jaguar has evolved from its days as a motorcycle sidecar company. Now a favorite of the royal family, it's latest rebrand has ...
There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...
Jaguar sells cars but doesn't want to be an "auto brand" anymore. Instead, nonbinary aliens are here to sell you DEI.
Jaguar managing director Rawdon Glover defended the car company's rebrand in a recent interview, denying the ad was meant to ...
Tata Motors Ltd-owned JLR, which has a joint venture with Chery in China, isn’t the only manufacturer to face competition ...
Jaguar's repositioning is part of the larger Jaguar Land Rover (JLR) Reimagine strategy. JLR is the parent company of the ...
The Range Rover Electric undergoes extreme desert testing, showcasing cutting-edge thermal and torque management systems in ...
J LR is making plenty of noise with its marketing campaign for the reinvented Jaguar, but it's also working on more ...