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Campaign aimed at encouraging donations to grant life-changing wishes for children battling critical illnesses tops DAIVID’s Holiday Ads Chart SEATTLE — December 3, 2024 – A heartwarming campaign from ...

Amazon Connect integrates generative AI, enhancing customer segmentation and interaction quality. Omnichannel expansion. New ...

Digging into the mind of the consumer to understand what’s most important to them going forward. What will resonate? What ...

Simpler cancellations. The FTC’s Click to Cancel rule requires businesses to offer easy, user-friendly cancellation options ...

AI drives reinvention. Silicon Valley Bank is leveraging artificial intelligence to rebuild trust, scale operations and ...

It behooves marketing and customer experience leaders to know what’s on the minds of their technology leaders.

This year’s top marketing campaigns not only captured audience attention but also reshaped how brands connect with consumers.

The future of work and citizenship is evolving. AI can help us focus on what really matters: creativity, connections and ...

Look into the future of SEO with AI. Learn how to boost your voice search strategies and dominate conversational queries ...

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Kevin Li, SVP, product strategy & operations, for Optimizely, told CMSWire in an interview ahead of Opticon his company is ...